Ideas worth shouting about!

 

Idea Origins is a strategic marketing consultancy that specializes in helping organizations align their strategic positioning and messaging with their target market needs for maximum results.

Ideas are everywhere. But ideas that can transform your organization are harder to find. At Idea Origins, we have a proven process for identifying and developing ideas into game changers. Based on a solid foundation of consumer insights and industry/market trends, our ideas not only help grow your organization, but can help you take it to a new level. 



Idea Origins uses a proprietary process to identify your biggest marketing challenges. We then use data to develop strategic solutions that generate measurable results from your marketing efforts moving forward.

Marketing Consulting

Whether you need a new website, a brand refresh, a digital marketing strategy, or your organization just isn’t getting a return on your marketing investment, finding the right marketing consultant can be challenging. Idea Origins uses a proprietary process to identify your biggest marketing challenges. We then use data to develop strategic solutions that generate measurable results from your marketing efforts moving forward.

Learn More
 
Idea Origins has over 30 years of experience in identifying new ways to grow your revenue! From new products and markets to innovative strategic partnerships.

Strategic Growth

We have over 30 years of experience in Innovation and Product Development in CPG, food, packaging, medical, agriculture and tech industries. Our founder and CEO, Keri Lauderdale Olson, has developed and launched hundreds of products and is an inventor on multiple patents. Keri has worked with Hallmark Cards, Koch Industries, Crayola, the MIT Media Lab, the National Dairy Council, and the NFL. From new products and markets to innovative strategic partnerships, we can help you identify ways to grow your revenue!

Learn More
 
Idea Origins can help your ideas take flight! We are experts from ideation to market launch! We create ideas worth shouting about.

Concept Development

We work with your team to generate new ideas all the way through to taking those concepts to a successful market launch. We can help your ideas take flight! Our facilitators are trained in concept generation techniques that don’t just generate ideas but generate ideas worth shouting about! New ideas only help if those ideas are viable in the market. Idea Origins has a proven process that guides your team through concept development and ensures your new ideas solve the needs of your consumers in the market.

Learn More

What our clients say…

  • Keri's insights into the Telecom and Tech industry have been invaluable. Her proactive approach to staying ahead of trends has given KanREN a distinct competitive edge. It's been a privilege to have Keri and Idea Origins as trusted partners.

    Chris Cook, Executive Director, KanREN

  • Idea Origins has helped Guadalupe Centers better understand how we meet the needs of our stakeholders. Keri has helped us to create KPI’s to ensure that we are measuring the success of our efforts throughout our programs and develop a focused marketing strategy that shares our impact as the "Longest Continuously Operating Agency Serving Latinos in the United States."

    Beto Lopez, CEO Guadalupe Centers

  • I highly recommend working with Idea Origins! They helped us clearly define our value proposition and identify ways we could effectively reach our target customers, developed our new logo and designed our website! We have worked with marketing agencies in the past that did not deliver what they promised; Idea Origins delivers results!

    DJ Good, CEO LKC Communications